Digital Portfolio
About Me
Hello! My name is Anica and I am a digital marketing freelancer offering an array of marketing services with a specialization in content creation/management, SEO, development of AI-chatbots, and social media management.
Feel free to watch the video of my Fortune 500 company capstone presentation that I showcased to the top executives. Hope you enjoy!
AI-Powered Chatbot
Utilized application of User Experience best practices, extracted data, and optimized content for the Dollar brand and its customer base within the Dialogflow conversational platform.
This included working across with the Dollar brand to accelerate the development of a Dollar Digital Assistant.
Milestones:
- Content Extraction
- Content Analysis
- Adapting Content for Dollar
- Pain Point Analysis
Key Value Drivers:
- Understand customer segmentation
- Understand Value Added Services
- Improve customer experience through Digital Assistant
- Promote brand awareness
Areas of work:
- Dollar Content and Brand Segments for
- Website FAQs
- Product Pages
- Loyalty Program/GPR Pages
- Fleet Pages
- Special Offers Pages
- Call Center Data
- Chat Data
Project Portfolio
Featured Work
Contact Me
My inbox is always open, you can contact me with the contact form here or with the details below:
Email: anica.adzievska@gmail.com